About

Introduction to Pure Environmental

Pure Environmental is Australia’s leading specialist in regulated waste management and resource recovery. We deliver innovative, compliant solutions to complex environmental challenges. Our services protect the lands, waters and communities on which we work, and align with global sustainable development goals.

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Our Vision & Mission

Our mission is to protect both human health and the environment by transforming complex and regulated waste into safe, recoverable resources. Through innovation, compliance and commitment, we deliver trusted environmental solutions that support Australia’s sustainability goals.

Pure will build a future where waste is valued as a resource, sustainability drives every decision, and Pure Environmental leads the way in protecting communities and ecosystems.

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Our Values

At Pure, our values are more than words on a page, they’re the principles that shape how we think, act, and grow together. 

From innovation and agility to inclusivity and integrity, these values are embedded in our culture and reflected in the way we solve problems, support each other, and serve our communities.

Whether we’re developing transformative waste solutions or collaborating across teams, Pure consistently lives its values through action, recognition, and purpose-driven leadership.

Our innovation drives transformation.

We are ambitious, progressive and agile. We aspire to develop transformative solutions.

We embrace curiosity, excitement & humour.

Our achievements matter, we celebrate our wins and take pause to enjoy the journey.

We seek diversity.

We are welcoming and inclusive. We know that encouraging different perspectives makes us stronger.

We value our people.

We invest in developing and training our people. We trust them to do their job.

We're proud of who we are.

Our standards are high. Our presentation reflects our workplace, who we are and how we want to be perceived.

We take care of each other.

Safety always comes first. We care about each other, our customers and communities.

Our Journey

Pure Environmental was founded in May 2021, driven by an ambitious aim to transform the circular economy.

July 2021

We acquired WestRex, a leader in hazardous waste management.

February 2022

We expanded our reach into energy resource recovery through the acquisition of Nexus in Western Australia.

MAY 2022

We established our organics recycling division within WestRex Organics Recycling.

JULY 2022

We commissioned an oily water processing facility in Narangba QLD under the Westrex brand.

DECEMBER 2022

Expansion into Western Australia with the acquisition of RMD and Haz Solutions.

MAY 2024

Acquisition of WA packaged waste transfer station facility at Bibra Lake

OCTOBER 2024

Acquisition of CORPS bulk liquid waste processing facility at Karratha

This series of calculated steps has placed us firmly on the path to transforming the specialised waste market.

SEPTEMBER 2024

Rebranding of the four Queensland business locations for Westrex under the PURE brand.

Sustainability Through Innovation

At Pure Environmental, we exist to transform Australia’s most complex waste challenges into opportunities for progress. Our purpose is rooted in protecting both people and the planet—by embedding circular economy principles into every aspect of our operations, we deliver safe, compliant, and sustainable resource recovery solutions across industries. 

Pure’s sustainability strategy is directly aligned with the United Nations Sustainable Development Goals, and supports Australia’s National Waste Policy Action Plan targets, including reducing landfill, increasing recycling, and accelerating the use of recovered materials. 

Through innovation, technical expertise, and a commitment to environmental stewardship, Pure is building a future where waste is valued as a resource and sustainability drives every decision.

Our Proud Affiliations

Pure Environmental is proud to be associated with leading industry bodies, including:

Waste Management and Resource Recovery Association of Australia (WMRR)

Waste Recycling Industry Queensland (WRIQ)

Australian Organics Recycling Association (AORA)

Rockingham Kwinana Chamber of Commerce

Recycling Industry WA (WRIWA)

Our Proud Affiliations

Pure Environmental is proud to be associated with leading industry bodies, including:

How can Pure Environmental help you?